Online advertising is an important way for businesses to grow their audience and to reach people they weren’t able to years ago. Whether you’re a new business just starting out or you’ve been in business for some time now, there are always new tips and strategies for you to use to increase your client base. …
Getting Your Name Out There Through Online Advertising Read More »
Emoji’s are a nifty way of communicating with friends and family while using funny facial expressions. Ever since 2010, they’ve been used more and more since most people have access to a variety of them from phones and computers. Although, just because emojis are funny and popular doesn’t mean they are always used in the …
You heard all throughout school about the penalties of plagiarizing your work, well, the same rules apply for business owners, social media promoters, and content creators. Whether you’re trying to create a nice thumbnail, finding a photo for a blog, or more, you need to identify if you have permission to use the image. We …
Why you shouldn’t just take a photo from a Google search Read More »
Facebook is one of the, if not the most, largest social media platforms available throughout the world. With this platform comes the ability to promote and create events for others to attend. This is a great way to attract attention and get some information out about your event. We want to share with you how …
Live streaming has become such a huge way to interact with your audience and a creative way to share information when engaging with the community. So much so that we have an entire blog to cover the reasons why you should go live on social media! However, in today’s blog we want to teach you …
Having a variety of content on your website is a great way to increase traffic and keep users on your site. Using the same style of content time after time — again — gets boring, and although other forms of content may take more time to create, they will provide more benefits to your business. …
In our last blog, Engaging with Your Audience, we covered why and how you should engage with your audience. In this blog we want to discuss why you should encourage people to engage with your content. Do you often wonder why you have so few interactions with your posts? While many people can view your …
As a business, you should be giving your all to interact and engage with your audience as it grows. That’s one of the biggest accomplishments when marketing your business, growing your name, and when you’re just starting out it may be hard to engage with a small audience. That’s why we want to focus on …
When you’re posting content, do you ever include a hashtag along with it? If you answered no, you may be missing out on extra attention to your post. If you don’t understand what a hashtag even does, we have you covered. We’re going to discuss what hashtags are and what they can do for your …
Understanding Hashtags and Why They’re Important Read More »
One of the biggest platforms online is Facebook, which is used by billions of individuals all over the world. Not only is it for daily social media users and organizations, it also can be used by your own business to take advantage of their advertising options and reach the audience you want. Although other social …
Among the dozens of different businesses trying to make the most out of the holiday, you want to create ways to market your business and create top-of-mind awareness about your business. You’re not the only person trying to take advantage of the holiday season, To help you plan your marketing for the holidays we put …
If you plan on live streaming, before you jump right into it, we wanted to fill you in on a few key tips and what you can do to prepare. Live streaming is as easy as ever, but you still want the quality to be as best as possible, and if you’re a new user …
Media platforms are always introducing new ways for you to engage with your audience. Overtime, more platforms such as Facebook and Instagram have been introducing the ability to live stream to your audience, whether it be for fun or to cover a topic in mind. There’s been major success in live streaming on popular websites …
When adding photos to your social media page, you want them to look as clear and professional as possible. This means your photos shouldn’t look blurry and they shouldn’t be cut off at the wrong spots. That’s why it’s important to understand the pixel dimensions of each social media platform. We want to share a …
As youth, we’ve always been told to check our work and proof-read. You may recall hearing it for the first time in English class during your early years of elementary school. Well, guess what? That phrase hasn’t changed and when marketing your business and sharing content it is just as important to remember to double …
Importance of Proofing and Proofing Tools to Utilize Read More »
Social media is a major part of marketing your business and creating a vision for your brand. Hundreds to thousands of people see your business online so you want to be able to keep up with your social portrait. One tool that is efficient and helpful to use across multiple social media channels is Hootsuite! …
Benefits of Using Hootsuite for Social Media Scheduling Read More »
Small Business Saturday is always the Saturday after Thanksgiving. If your small business is something that would benefit from partaking in Small Business Saturday, you want to do so to your full potential. So, what are your plans to make it a successful day? This year, more than ever, you need a hook and you …
Ever since the internet came about, there have been dozens of ways for you, as a business owner, to market and promote your service to hundreds of thousands of individuals, and, it’s just as easy for customers, clients, and scammers to leave nasty reviews online about your business. Some businesses may think online reviews aren’t …
Online shopping has become bigger and more adaptable over the past few months, and now Facebook & Instagram are getting in on the action by providing a simple and free feature to help sell your products. Let’s dive into how this shop feature works and why it’s a great step forward to provide your customers …
AARGH!!! A NEGATIVE REVIEW! What do you do? Find out today!
It is without a doubt different times. The changes that are happening during the coronavirus pandemic will stay with us and affect our business for more than several months. Keeping your business afloat and profitable during these times may not seem possible some days. But it is! During this time, our staff has taken some …
Needless to say, to create an engagement funnel requires a strategic plan to determine the funnels and what will be offered to further engage with them and eventually do business with you. A good email marketing system is necessary to make this all work. Ask yourself these questions: What is the goal of my email and how do …
Hello and thank you for joining us to learn more about how to blog effectively to help your business be found in Google searches. Let’s first review the article which led you here. First, did you watch the YouTube video we mentioned in the article? Power of Words by Purple Feather Media. If you didn’t, please …
Small Business Saturday Ideas #21 to #25 — Marketing Secrets This week’s theme includes some marketing secrets and tips for Small Business Saturday as well as marketing your business everyday. Some I don’t agree with using and others I actually promote and provide. #21 – Ladders  Let’s start with Ladders. Yes, Linking Ladders, to …
Small Business Saturday — Ideas #21 to #25 — Marketing Secrets Read More »
It’s that time again. Time to take a look at your marketing program from 2017 and create a plan for 2018. One of the things we do with our Pick Your Own Marketing Plan clients is meet with them in November or December to look at any change they may want to do for 2018. …
Getting a Jump Start for Marketing Your Business in 2018 Read More »
