We have mentioned it in many other past blogs about the importance of content on your website. In this blog we want to focus on reasons why it is very important. Search Engines Can’t Guess We often tell our customers, in order to be found for a specific keyword you need to make sure that …
Online advertising is an important way for businesses to grow their audience and to reach people they weren’t able to years ago. Whether you’re a new business just starting out or you’ve been in business for some time now, there are always new tips and strategies for you to use to increase your client base. …
Getting Your Name Out There Through Online Advertising Read More »
Don’t know what SEO is? Let’s help you understand about this very, very important acronym. It stands for search engine optimization and it is one of the most important parts of marketing your business online and driving traffic to your website. SEO also includes strategies, tactics and techniques you need to do when creating content …
Trying to decide what you should write your blog about can be difficult sometimes. Finding the right topic that will entice people to read your blog can take some thought, but you also need to view your blog as a way to get more fresh content and keywords on your website. Let’s discuss a few …
You heard all throughout school about the penalties of plagiarizing your work, well, the same rules apply for business owners, social media promoters, and content creators. Whether you’re trying to create a nice thumbnail, finding a photo for a blog, or more, you need to identify if you have permission to use the image. We …
Why you shouldn’t just take a photo from a Google search Read More »
Having a variety of content on your website is a great way to increase traffic and keep users on your site. Using the same style of content time after time — again — gets boring, and although other forms of content may take more time to create, they will provide more benefits to your business. …
Content is a very important part of your website and you need to ensure it’s one of your top priorities. That being said, it may be difficult to write a blog if you’re unsure of what to include. Let’s help you identify the types of content that should be found on your website and what …
Among the dozens of different businesses trying to make the most out of the holiday, you want to create ways to market your business and create top-of-mind awareness about your business. You’re not the only person trying to take advantage of the holiday season, To help you plan your marketing for the holidays we put …
As youth, we’ve always been told to check our work and proof-read. You may recall hearing it for the first time in English class during your early years of elementary school. Well, guess what? That phrase hasn’t changed and when marketing your business and sharing content it is just as important to remember to double …
Importance of Proofing and Proofing Tools to Utilize Read More »
Small Business Saturday is always the Saturday after Thanksgiving. If your small business is something that would benefit from partaking in Small Business Saturday, you want to do so to your full potential. So, what are your plans to make it a successful day? This year, more than ever, you need a hook and you …
In a report from Baymard Institute we learn the reasons why people abandon their cart experience on mobile checkout. This report was distilled and disseminated from 7 studies, 9,221 participants, and 37,000+ hours of ecommerce UX research. I would say the facts shared have been studied and processed to provide us with solid reasons to …
What can be done? Brands have come a long way throughout the years, and with help from new technology, they’re able to grow and reach more consumers than ever. Although, technology isn’t perfect, and recently, Google and other individuals took a dive into these machines and the algorithms they use. Their findings were able …
If you have worked with us to build your website, chances are we may have talked to you about blogs. Blogs are a great way to insert keywords on your website as well as keep it fresh with new content, which are two important ways that will help your website be found on Google. Google …
When it comes to building a website, you can’t just build it and hope it will start coming up in Google Searches. Having your website be found on Google takes time. Generally for a new website build, we find it takes about three to six months, before it begins to appear on the first page …
How to Have Your Website Be Found On Google in a Sea of Websites Read More »
Google offers a great opportunity to be found through your Google My Business profile, which is absolutely FREE to set up and manage! This is the profile that helps you to be found on Google Maps and can also help you to be found in Google searches. If your business has been in business for …
During COVID-19, online shopping is becoming a bigger deal and companies such as Amazon, Walmart, and many more, are trying to keep up with the high volume of customers they are receiving. You most likely had to make adjustments while running your business, too. One of the smartest moves retail owners have made is to …
Needless to say, to create an engagement funnel requires a strategic plan to determine the funnels and what will be offered to further engage with them and eventually do business with you. A good email marketing system is necessary to make this all work. Ask yourself these questions: What is the goal of my email and how do …
Hello and thank you for joining us to learn more about how to blog effectively to help your business be found in Google searches. Let’s first review the article which led you here. First, did you watch the YouTube video we mentioned in the article? Power of Words by Purple Feather Media. If you didn’t, please …
How much, you ask? As I was thinking about the answers to this question, my first thought is to thank you for reading this. You realize there should be a cost to building a website. With all the website building programs available where they say, “You can build your own website.” The fact that you want …
Why the change? by Alyse Mitten, Owner of Interlace Communications, Inc. For the past four years we have dubbed our monthly focus on your website’s integrity and SEO as Monthly Maintenance. Recently, we have included some speed checks and added even more search engine optimization to your site to what we are doing on a monthly …
Monthly Website Maintenance to Monthly Optimization for your Website Read More »
