You probably know a small business owner. Maybe you are one. Maybe you grew up watching your parents run one from the kitchen table while dinner got cold. Or maybe you became one yourself because somebody once told you your idea was worth trying and you believed them. May is National Small Business Month. It […]
May Is National Small Business Month: Why It Matters More Than You Think Read More »
If your content isn’t getting attention, it’s not because your message is wrong… it’s because attention has changed. Static posts are easier to scroll past, while motion-based content naturally pauses the eye. A simple shift to scroll stopping content can make the difference between being skipped… or being seen. You sit down.>You write the
Why Does My Content Get Ignored… Even When I’m Posting Consistently? Read More »
How many times have you opened PowerPoint… stared at a blank slide… and thought: Why is this taking so long? You adjust a headline. Move a box. Resize a graphic. Rewrite the first slide again. Suddenly it’s 11:47 PM and you haven’t even practiced yet. You’re not bad at presentations. You’re overloaded. AI presentations help
AI Presentations for Business Owners: Presentations in Minutes, Not Hours Read More »
Have you been posting blogs… but your phone still isn’t ringing from your website? You update pages. You share posts on Facebook. You know people are searching for what you do. Yet a competitor you barely recognize keeps appearing first. You’re not failing at blogging. You’re dealing with a visibility issue — and it’s affecting
Why Your Blog Isn’t Getting Found (and How to Fix It Without Writing More) Read More »
Many business owners believe their website exists to describe what they do. Services page. About page. Maybe a few photos. And somewhere on the site — a blog. The blog often feels optional. Something useful for SEO, something nice to have when time allows, but not essential to day-to-day operations. That assumption used to be
Are Your Blogs Quietly Determining Whether AI Recommends Your Business in 2026? Read More »
Have you ever opened an article about AI, skimmed a few paragraphs, and closed the tab feeling more confused than when you started? That reaction is more common than most people admit—and it has nothing to do with intelligence, capability, or being “late to the game.” For many small and mid-sized business owners, AI doesn’t
Why Does AI Feel So Overwhelming—and What Actually Makes It Useful for Small Businesses? Read More »
Have you searched for help with Artificial Intelligence (AI) and immediately felt stuck or don’t know which one of the Large Language Models (LLM) – ChatGPT, Gemini, Claude, or Copilot – you should pick? You’re not alone and that hesitation makes sense. Choosing the wrong tool can feel like a waste of time, money, or
The Big Four LLMs Explained: How to Choose the Right One for Your Business Read More »
Wondering how AI can actually help your business? In just 30 minutes, you can perform a quick AI readiness audit to identify opportunities, streamline processes, and prepare for 2026. This step-by-step guide makes it simple, actionable, and ensures you know exactly where Interlace can help you level up. Are You Missing AI Opportunities in Your
How to Audit Your Business for AI Opportunities Before January 1… in 30 Minutes Read More »
What is a Virtual AI Board of Advisors? A Virtual AI Board of Advisors is a carefully selected group of AI-powered experts trained to give guidance, ideas, answers, and decision support across your business. Think of it as a virtual think tank that works 24/7, never takes a vacation, and doesn’t argue over who gets
Who would you have on your Virtual Board of Advisors? Read More »
The CO—100 Small Business Forum is an annual event hosted by the U.S. Chamber of Commerce that honors the Top 100 small businesses in the nation for their innovation, adaptability, and impact. This year, Interlace Communications proudly joined that list, standing shoulder to shoulder with the best of the best in Washington, D.C. From Hamburg
On American Business Women’s Day 2025, we take a moment to recognize Interlace Communications, Inc.—a company founded by Alyse Mitten in 1995—that has been nationally honored as one of the U.S. Chamber of Commerce CO-100 “Champions of Adaptability.” The official celebration takes place on October 8, when Interlace Communications will be recognized in Washington, D.C.,
Champion of Adaptability: Honoring Alyse Mitten on American Business Women’s Day Read More »
Q: What are the benefits of walk-in printing services at Interlace Communications? A: Walk-in printing makes it easy to get fast copies, place orders, or send faxes on the spot. At Interlace Communications, expanding into walk-in services has streamlined business printing and built stronger community connections through personal, face-to-face support. Ever wonder what really happens
💡 5 Surprising Lessons from Expanding into Walk-In Printing Services in Hamburg Read More »
Ever wonder what it’s actually like behind the scenes at a local marketing and printing company? If you’ve never worked with us before, you might be picturing a big agency or a faceless print shop. But the ICI process is personal, thoughtful, and completely grounded in real relationships—with over 30 years of experience behind it.
What’s It Really Like to Work with Interlace Communications? Read More »
By Alyse Mitten, Interlace Communications, Editor When our AI Trainer introduced this idea during my certification as an AI Consultant, I had thoughts then but only briefly. Well, today, I want to bring you into the conversation. You may or may not have heard of HeyGen Studios. They’re one of the leading platforms right now
In a world where screens dominate, there’s something surprisingly powerful about holding a well-designed print piece in your hands. Whether it’s the weight of a business card or the bold pop of a banner, print isn’t just alive—it’s making bold statements every day. I’m excited to share a new perspective on print and how your
What Are the Top Print Essentials for Your Business? Read More »
Print marketing remains relevant in the digital age because it creates tangible connections with customers, boosts brand credibility, and complements digital strategies through integrated approaches like QR codes. Physical materials like brochures and business cards continue to drive engagement through their tangibility, memorability, and ability to reach audiences regardless of digital access. Can Print Really
Why Is Print Marketing Still Powerful in the Digital Age? Read More »
Whether you’re running a B2B or B2C company, are you wondering how to effectively optimize your content for both Search Engine Optimization (SEO) and the new Answer Engine Optimization (AEO)? The key lies in creating high-quality, targeted content that not only ranks well in search engines but also provides direct answers to user queries, particularly
How Can You Optimize Your Blogs for Both SEO and AEO? Read More »
Updated: October 2024 Getting your name out there through online advertising is crucial for brand recognition and business growth. By leveraging the right platforms, strategies, and targeting, businesses can effectively reach their ideal audience and make a lasting impression. Whether you’re just starting out or scaling up, the right combination of online ad strategies can
How Can You Get Your Name Out There Through Online Advertising? Read More »
Revitalizing Small Business Saturday: 20 Modern Hooks for a New Era (Blog Updates: We’ve reimagined our “20 Hooks for Small Business Saturday” to cater to the evolving consumer landscape. This updated guide infuses traditional tactics with digital innovation, emphasizing safety, convenience, and community. We hope you will find our modernized strategies that are a blend
20 Hooks for Small Business Saturday (Updated for Post Pandemic) Read More »
Explore diverse strategies to market your business on Google with Interlace Communications, your ally in enhancing online visibility through SEO. Yet, the realm of Google offers more avenues to project your business. Here are some notable ones: Google Jobs Google’s refined approach to delivering search results shines through in its job search platform, Google Jobs.
Ways to Market on Google Read More »
Before you pay to “renew” your domain, make sure you know where your money is going. Online business owners have been experiencing a slew of domain listings scams that appear to be legitimate invoices, yet are ploys to get you to spend money on a domain name that does not belong to the company that
Business Owners: Be Aware of the Domain Listings Scams Read More »
We have mentioned it in many other past blogs about the importance of content on your website. In this blog we want to focus on reasons why it is very important. Search Engines Can’t Guess We often tell our customers, in order to be found for a specific keyword you need to make sure that
Why Content is Important for Your Website Read More »
Don’t know what SEO is? Let’s help you understand about this very, very important acronym. It stands for search engine optimization and it is one of the most important parts of marketing your business online and driving traffic to your website. SEO also includes strategies, tactics and techniques you need to do when creating content
Why is SEO so important? Read More »
Email is one of the best ways for your business to interact and market to customers and potential customers. That means for you, there should always be ideas and strategies in your mind to grow your email list. Do you know how to efficiently grow your email list though? We want to recommend a few
How to Grow Your Email List Read More »
Trying to decide what you should write your blog about can be difficult sometimes. Finding the right topic that will entice people to read your blog can take some thought, but you also need to view your blog as a way to get more fresh content and keywords on your website. Let’s discuss a few
Coming Up With Blog Topics Read More »
