How much does it cost to create a logo?

How much does it cost to create a logo for my business? 

A logo is your symbol which will be recognized by everyone who sees your website, emails, social media, and print material to say the least. It is one of the most important marketing tools of your business. When a person sees your logo it should epitomize, in a nutshell, who you are or what your product is. Some logos that stand out, in my mind, include the Nike swoosh. It simply represents speed. The Golden Arches, I bet you know who I mean. Think about your car’s logo. I’m sure it’s clean and simple. Before you bought your car you may not have recognized the logo. Once purchased, you see it everywhere. Like was said earlier, your logo is one of the most important marketing tools of your business but why is it we spend so little time and money on it?

With the emergence of websites like 99 designs which simply creates a single thought and that’s it, we, here at Interlace, found ourselves at a point where we had to make a decision. Do we stop designing customized logos because we couldn’t compete with the 99 designs? The question still remained, “How much does it cost to create a logo for my business?” Knowing full well we couldn’t compete if we wanted to create customized logos, we decided to stop.

As for people who knew our talents and skills, they insisted we shouldn’t stop. So we had a dilemma. How to charge to be competitive without losing the ability to customize and provide exactly what our clients wanted? The answer became a matter of giving you choices.

The Answer — Choices

We would give you the ability to choose of the amount of changes you wanted done to your logo. Also, choices as to the types of versions you wanted to purchase be they for online, print, billboards, or all of them. The ability to choose whether you wanted digital versions only or digital and CD.

The change to providing choices has been very successful and allows our clients with the ability to set the cost for their brand recognition all the while allowing us to be competitive for those who are cost conscious.

Interested in knowing more about our logo design services?


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