Search Engine Optimization or SEO for short is one of those mystifying marketing pieces for business owners. In fact, one of the interesting emails I…
As an authorized local expert for Constant Contact, I often share information about the benefits of email marketing as a lead generating tool. Combining email…
The answer is NO!!! As I was preparing for my Social Media Class at Reading Area Community College, I had the most interesting experience happen…
In a conversation at a Youth Leadership event with the local chamber, we were discussing social media and one of the comments shared was when…
Ok. You haven’t seen much from me in the way of promoting Facebook boosts in my column. Maybe it’s because of my allegiance to print…
Each year, I like to research what’s being projected to happen in social media marketing for the upcoming year. It’s a great way to make…
When Paul met with me the first time, he had an adequate website but it wasn’t producing the traffic he was looking to reach. He…
With out a doubt, every time I teach a class, there is always someone in the class who asks me, “What is a hashtag?” I…
We’ve all visited eCommerce sites. But what are scommerce sites? Believe it or not, some of the largest scommerce sites are Amazon and Groupon. Now,…
Most people would think a person who teaches Social Media Mastery and provides businesses with daily posting to their business page would be on social…
If video is the wave of the future on Social Networks, how do you go about creating a quality video with your smartphone? Well, first…
by Alyse Mitten Twitter is such an under used and unappreciated “social network” for business use. In fact, in a survey conducted by Pew Research,…
by Alyse Mitten There are a few rules to remember when building and maintaining a LinkedIn profile. It’s also important to note, if your clients…
by Alyse Mitten As I was preparing for this month’s column, I thought it would be a great idea to share what is being said…
Thanksgiving is behind us as well as Black Friday, Small Business Saturday and Cyber Monday, three of the major shopping days of the year. I…
by Alyse Mitten I am going to go a bit off course this month and not focus on just social networks. Why you ask? Well,…
by Alyse Mitten There’s more than one way for your business to be found through search engines. Businesses who are active on social networks are…
by Alyse Mitten When teaching a class about Social Media Mastery, I find it interesting to see the level of knowledge and involvement when it…
Anytime we experience those cold, harsh winters I always welcome spring with open arms and the opportunity to work in my garden and dig in…
Why Twitter for Business When I meet with business owners to discuss their involvement in social networks, I seldom find them using Twitter. Twitter, with…
“You never know when your next client needs you until they need you.” –by Alyse Mitten This is one of my favorite sayings. And,…
I’m sure all of us who have traveled to the Carolina’s on Rt. 95 have seen the cleaver signage advertising “South of the Border.” Yes,…
This past week I was asked this question. “I am working on a newsletter and I am trying to link the pictures via Dropbox. Can…
