Google offers a great opportunity to be found through your Google profile, which is absolutely FREE to set up and manage! This is the profile…
During COVID-19, online shopping is becoming a bigger deal and companies such as Amazon, Walmart, and many more, are trying to keep up with the…
It is without a doubt different times. The changes that are happening during the coronavirus pandemic will stay with us and affect our business for…
Needless to say, to create an engagement funnel requires a strategic plan to determine the funnels and what will be offered to further engage with them and eventually…
Hello and thank you for joining us to learn more about how to blog effectively to help your business be found in Google searches. Let’s first…
This is a continuation of the article published in 422 Business Advisor, February 2019. If you found this page for the first time, read on.…
Small Business Saturday Ideas #21 to #25 — Marketing Secrets This week’s theme includes some marketing secrets and tips for Small Business Saturday as well…
How much, you ask? As I was thinking about the answers to this question, my first thought is to thank you for reading this. You realize…
How much does it cost to create a logo for my business? A logo is your symbol which will be recognized by everyone who sees…
What is involved in designing a logo for your business with Interlace Communications? Find out all the details below. With the team from Interlace you…
What colors do I use for my logo design? Let’s find out the meaning of colors and help decide what color is best for your…
If you’re not into something like Adobe Photoshop or Illustrator, you might not know what these two terms mean. They are important to know when…
Why the change? by Alyse Mitten, Owner of Interlace Communications, Inc. For the past four years we have dubbed our monthly focus on your website’s…
It’s that time again. Time to take a look at your marketing program from 2017 and create a plan for 2018. One of the things…
Search Engine Optimization or SEO for short is one of those mystifying marketing pieces for business owners. In fact, one of the interesting emails I…
As an authorized local expert for Constant Contact, I often share information about the benefits of email marketing as a lead generating tool. Combining email…
The answer is NO!!! As I was preparing for my Social Media Class at Reading Area Community College, I had the most interesting experience happen…
In a conversation at a Youth Leadership event with the local chamber, we were discussing social media and one of the comments shared was when…
Ok. You haven’t seen much from me in the way of promoting Facebook boosts in my column. Maybe it’s because of my allegiance to print…
Each year, I like to research what’s being projected to happen in social media marketing for the upcoming year. It’s a great way to make…
When Paul met with me the first time, he had an adequate website but it wasn’t producing the traffic he was looking to reach. He…
With out a doubt, every time I teach a class, there is always someone in the class who asks me, “What is a hashtag?” I…
Most people would think a person who teaches Social Media Mastery and provides businesses with daily posting to their business page would be on social…
If video is the wave of the future on Social Networks, how do you go about creating a quality video with your smartphone? Well, first…