Content is a very important part of your website and you need to ensure it’s one of your top priorities. That being said, it may be difficult to write a blog if you’re unsure of what to include. Let’s help you identify the types of content that should be found on your website and what to include.
One of the most common types of content is blogs. Blogs provide a great way to improve search engine optimization while also providing solutions or information to readers. Many websites dedicate an entire section of their site for the blogs they create overtime. This lets users check out older blogs which still provide valuable content worth the read. Remember though, for blogs to help with SEO, you need to increase keywords located in them, link to other websites, and have a minimum of 300 words for them to be found. We highly recommend having monthly blogs to focus on different topics that you consider important for users to know.
If you want something more creative, there are plenty of other forms of content for you to create. This includes memes, videos, animations, and slide shows. You can use these forms of content to not only present a product or service and how it works, but to also tell a story, address changes to the website, tutorials, and more! They may take longer to create depending on the topic, but many users will enjoy a nice and clean visual.
When talking about tutorials, sometimes customers may have questions about a product or service and with that comes an FAQ Page. FAQ pages are great especially if you find you are having the same questions being asked often. Condense these questions into one page on your website and include your answer with each question.
While you don’t necessarily need to have a full page dedicated to reviews. (They can be featured on the homepage or even your sidebar.) Reviews are still a great way to get extra content on your website not only for SEO but also for potential customers to read reviews from your customers and their experience with your product and service or just working with you.
When trying to discover what you can add to your website, there is much more than the basic pages that define what your product or service is. One last note, an about page is insightful for users to read into how your business was created and what goals you have! If you need more help to add content to your website, give us a call. We have a team who can help you with ideas! Check out our website for more information and contact us when you feel the need.